Golden Lake, Multiplan's great novelty in the residential real estate market, is marking its pre-launch with a campaign featuring new images, presenting the details of Porto Alegre's first private neighborhood and icon in the country's upscale segment. The development has an exclusive location on the banks of the Guaíba River, between the South and Center zones, and is integrated with BarraShoppingSul.
The video features a sunset on the Guaíba, with images of the private neighborhood, showing all of the project's infrastructure, comfort and security.
Among the novelties are a crystalline water body, the largest artificial lake in the country suitable for bathing, a Wellness Center - with a therapeutic pool, saunas, resting and massage rooms - a 25m indoor pool, and a complete fitness center. A Beach Club is also planned, containing a sports complex, tennis courts (clay and hard surface), multi-sports, fut 7, ballroom, nightclub, restaurant, and an unprecedented private beach in a tropical climate. Golden Park also has leisure spaces for all ages.
The project consists of seven condominiums that will be developed in stages over an area covering 163,000 square meters. The first of the seven condominiums is Lake Vitória: four towers with incredible apartments and its own leisure infrastructure. In the pre-launch phase, interested customers can schedule exclusive visits through the website www.bairrogoldenlake.com.br.
The Golden Lake campaign will be broadcast on several pay TV and digital media channels and on the development's official channels:
- Youtube
Credits
Agência Global
Creative Director: Vinícius Marques
Writer: Mateus Zuanazzi
Art director: Edi Schlickmann
Account Executive: Yasmin Pessoa
