Multiplan

Discounts can reach up to 70%

The Summer Edition of the Liquidação Lápis Vermelho sale is coming! During the promotion period, consumers will be able to find discounts of up to 70%. In 2018, the action begins in Rio de Janeiro, on January 4th, and continues throughout the same month.

To find the special promotional deals, just access  www.liquidacaolapisvermelho.com.br or the shopping center websites and social network pages.

In this edition of the sale, the Liquidação Lápis Vermelho website has had a complete makeover! With a totally redesigned, cleaner and more modern look, the change allows simpler and more intuitive site visits, with easy access to the promotions and offers at all of Multiplan's malls.

"The Liquidação Lápis Vermelho is a great opportunity for the consumers to obtain highly-anticipated products at great discounts. This is a sale that is anxiously awaited, since they will find attractive prices," says Rodrigo Peres, Multiplan's marketing and e-business manager.

The Liquidação Lápis Vermelho is the most traditional promotion in the Brazilian shopping center segment. It was introduced for the first time in 1982, at BH Shopping in Belo Horizonte (MG), at RibeirãoShopping, in Ribeirão Preto (SP) and at BarraShopping, in Rio de Janeiro (RJ) - Multiplan's first malls.

In addition to the summer and winter editions, the Lápis promotions also bring not-to-be-missed offers year round, available at Multiplan's shopping centers, as are fashion and beauty tips through the Facebook. (https://www.facebook.com/LiquidacaoLapisVermelho/)

Check out the Liquidation calendar below: