Multiplan

Major U.S. retailer Forever 21 will open its first store in Brazil on March 15. The venue is MorumbiShopping in São Paulo. Shortly afterwards, it will open a branch in the VillageMall in Rio de Janeiro.
 
Multiplan, developer and manager of MorumbiShopping and VillageMall, have also confirmed the opening of two other Forever 21 units in the coming months. One will be in BarraShopping, also in the Rio de Janeiro state capital, and the other in RibeirãoShopping in Ribeirão Preto (SP).
 
"International Brands have chosen Multiplan to kick off their operations in Brazil because they understand our quality standards. We are always looking for the best mix. Forever 21 is a brand desired by Brazilians brand and will undoubtedly be a great success, because it offers quality products affordable prices," says Eduardo Novaes, Multiplan managing director.
 
Forever 21 arrives in Brazil presenting its 2014 winter collection, following the Brazilian fashion calendar. It consists of garments, lingerie and accessories. Inaugurated in Los Angeles, in the United States, the brand was launched on April 21, 1984 and has stores in 16 other countries.
 
:: Rodrigo Peres, marketing manager Multiplan