Another important national retail date is approaching. And as it should be, the 17 shopping centers managed by Multiplan have prepared special actions for the commemoration. In all, we invested R$ 8.5 million. On average, the expected increase in sales for the period is 11%, compared to the same period of 2013.
Clients will be in the running for drawing prizes such as new cars from brands like BMW and Cooper, electric bicycles and skateboards, retro scooters and romantic trips for two to destinations such as Rome, Paris, London, Madrid or Lisbon. In addition, the malls will distribute prizes such as digital cameras; custom mini-fridges signed by famous artists and designers; "Fan kits" (beer dispenser, portable barbecue grill, Ultra HD TV and two folding bikes); pair of collectable engraved wine glasses; a collection of selected wines, and year's movie theater pass, among other awards. At VillageMall, in Rio de Janeiro, a special show with new MPB star songstress Taís Alvarenga will be a featured performance.
Multiplan owns 18 shopping centers in Brazil, of which it directly manages 17. Its portfolio includes: BarraShopping, New York City Center, ParkShopping Campo Grande and VillageMall, in Rio de Janeiro (RJ); BH Shopping, DiamondMall and Pátio Savassi, in Belo Horizonte (MG); MorumbiShopping, Shopping Anália Franco and Shopping Vila Olímpia, in São Paulo (SP); JundiaíShopping, in Jundiaí (SP); ParkShopping São Caetano, in São Caetano do Sul (SP); RibeirãoShopping and Shopping Santa Úrsula, in Ribeirão Preto (SP); ParkShopping, in Brasília (DF); ParkShoppingBarigüi, in Curitiba (PR); BarraShoppingSul, in Porto Alegre (RS); and Parque Shopping Maceió, in Maceió (AL).