This year, the 17 shopping centers managed by Multiplan invested a total of R$ 12 million for Mother's Day actions in the malls. On average, the expected increase in sales in the period will be 12% compared to the same period of 2013.
Among the many top brand name prizes in special drawings for the date include new cars from BMW, Audi and Mercedes Benz. Clients can also win gifts like Veuve Clicquot kits, concert tickets for shows by singers Maria Gadu and Fábio Jr., Day-spa vouchers, mini Cocotte Le Creuset and 3 Corações multidrink machines, among others.
Multiplan has 18 shopping centers in Brazil, of which it administers 17. In its portfolio are: BarraShopping, New York City Center, ParkShopping Campo Grande and VillageMall, in Rio de Janeiro (RJ); BH Shopping, DiamondMall and Pátio Savassi, in Belo Horizonte (MG); MorumbiShopping, Shopping Anália Franco and Shopping Vila Olímpia, in São Paulo (SP); JundiaíShopping, in Jundiaí (SP); ParkShopping São Caetano, in São Caetano do Sul (SP); RibeirãoShopping and Shopping Santa Úrsula, in Ribeirão Preto (SP); ParkShopping, in Brasília (DF); ParkShoppingBarigüi, in Curitiba (PR); BarraShoppingSul, in Porto Alegre (RS); and Parque Shopping Maceió, in Maceió (AL).
