Multiplan has completed the launch of its Multi superapp in another seven of its shopping centers. Through the integrated marketplace residing in the application, customers will be able to buy from the stores located in ParkShoppingCampoGrande, in Rio de Janeiro (RJ), ParkShopping Canoas, in Canoas (RS), ParkShopping, in Brasilia (DF), RibeirãoShopping, in Ribeirão Preto (SP), BH Shopping, DiamondMall and Pátio Savassi, in Belo Horizonte (MG), and receive orders within two hours within the delivery area, up to 10 kilometers away. Restaurant meal delivery is up to one hour. To optimize the integration of the stores with the software platform and guarantee the excellence of the logistics operation, Multiplan has partnered with the Delivery Center startup.
With the launches, 16 of the 18 malls managed by the Company will be available through the application's purchase feature. In the last quarter, Multi reached a mark of 44,000 products from different segments available for purchase through the superapp. The superapp also offers a personalized service for shoppers who go to the stores to finalize purchases for any product chosen by customers.
In addition to the marketplace, Multihas has a number of other features, such as registration of invoices for promotions, car parking payment, Lápis Vermelho, sales offers, information from the Medical Center's clinics and stores, among others. Thus, it offers convenience to customers, who can make inquiries in real time during their visits or even plan their activities at the mall from home. The app moreover facilitates direct contact with retailers who operate through the drive-thru system, with a one-click WhatsApp experience to place the order and schedule the pickup.
